The Acquisition Executive will be primarily responsible for setting up, optimising and reporting on all Acquisition marketing activities for emerging markets. This role will support the Head of ROW to deliver campaigns across various display platforms (Income Access, programmatic advertising, ASO, Appsflyer, etc) to support business KPIs to continue to scale and grow ROW further.
Key responsibilities / duties:
Support the Acquisition Team with day-to-day execution and planning of marketing activity (including Income Access, programmatic advertising, in-app advertising etc)
Onboarding and Commission Set up for Affiliates Marketing
Proactive supervision and reporting on display performance
Perform the day-to-day ad placement and scheduling of event-specific campaigns
Assist in planning and creating acquisition offers for both sports and casino
Brief display assets to the creative department and ensure imagery is delivered within specified deadlines
Ensure that campaigns follow compliance guidelines and have gone through the correct compliance process before they are published
Ensure invoices / billing / procurement documents are raised correctly and in a timely manner to pay both partners and platforms
Responsible for the onboarding of In-app partners and maintenance of current partners
Support growth in our ASO performance and growing our in-app acquisition
Support Central Marketing Team to ensure we are aligned on all SEO activities and that the SEO strategy is being met
Person Specification, Skills, Experience & Qualifications
Previous experience in an acquisition / marketing position is an advantage.
Experience in the gambling industry is a plus
Fluent in English – both written and spoken, excellent grammar is required
Ability to work independently as well as in a team is needed
A strong communicator, with good interpersonal skills
About BVGroup
BVGroup is an online gambling operator and B2B technology solutions provider with licences in Great Britain, Gibraltar, Ireland, Germany, Malta and Ontario. The privately-owned group employs more than 650 people worldwide, with its global headquarters based in Gibraltar.Offering sportsbook, casino and bingo, BVGroup is committed to protecting customers from gambling-related harm and is dedicated to improving the gambling experience by leveraging its in-house developed technology and innovative products.