Retention Executive | Gibraltar | On-site
We are BVGroup a dynamic team that's shaping the future of online sport betting and gaming. We're dedicated to fostering a culture of innovation and excellence and as a leading global brand, we're committed to delivering top-tier products and services to our customers.
Purpose of the role:
We are looking for a Retention Executive to work on a multi-brand environment. You will need an excellent eye for detail and a passion for driving constant improvement of our site and promotional experiences. Responsible for co-ordinating, building and testing all retention campaigns, across casino and bingo products. The role is responsible for the development, successful execution and on-going optimisation of all retention promotions and communications.
Key Responsibilities / Duties:
- Work off scheduled and automated campaign plan.
- Take ownership of every aspect that is involved in a campaign, starting from coordinating Jira tickets, working closely with promotional, product, and creative teams.
- Create multi-channel campaign content through email, sms, push, inbox and other activity streams as required.
- Build segments of customers for targeted marketing activities.
- Test and sign off full customer journeys before executing campaigns.
- Execute campaigns by combining content, offers and segments. Ensure that all activity delivered is consistent, of excellent quality and follows the brand.
Person Specification, Skills, Experience & Qualifications:
- Experience and understanding of bingo and casino promotions.
- Knowledge of Compliance practices within the Gaming industry.
- Excellent verbal and written communication skills.
- Ability to work independently as well as in a team.
- Strong organisational skills.
How we hire:
Our interviews are a two-way process, and we want you to have the time and opportunity to get to know us, as much as we are getting to know you! Our interviews are conversational, and we want to get the best from you, so come at us with questions and be curious.
In the event that we receive sufficient applications for the role, this vacancy may be subject to early closure. Therefore, if you are interested, please submit your application as early as possible.