Senior Digital Marketing Executive

• Campaign Oversight: Ensure all Programmatic campaigns consistently meet high standards and comply with company guidelines and channel regulations.
• Strategy Implementation: Execute Programmatic strategies set by the Display Manager across all accounts, managing campaigns to achieve monthly and annual volume and profitability targets.
• Commercial Strategy: Develop and maintain robust commercial strategies for managed accounts, setting specific performance targets and objectives to meet or exceed business expectations.
• Account Management: Handle the day-to-day management of accounts, making technical changes, analysing third-party analytics data, and applying innovative techniques to maximize campaign performance.
• Collaboration: Work closely with the Display Manager to execute flawless campaigns, maintaining high and unified standards. Represent the team in recurring meetings in place of the manager when needed. Drive agencies and partners to achieve the set campaign goals.
• Reporting and Analysis: Provide accurate reporting for data analysis required by the company, ensuring insights are actionable and strategic.
• Audience and Ad Management: Manage audiences, app/website lists, and ad creatives to achieve company Key Performance Indicators (KPIs).
• Performance Monitoring: Monitor campaign performance daily, suggest optimizations to our agencies, and keeping an eye on competitors to meet monthly FTDs and NGR targets.
• Data Checks and Optimizations: Ensure timely completion of daily, weekly, and monthly data checks and optimizations to provide accurate financial data for reporting.

• Expertise: Hands-on experience within programmatic campaigns (web programmatic and Video on Demand).
• Budget Management: Proven ability to manage high-budget campaigns.
• Organisational Skills: Excellent organisational and time-management skills. Strong ability to handle multiple projects simultaneously.
• Full-Funnel Marketing: Experience throughout the entire Marketing Funnel (Awareness, Prospecting, Conversion Remarketing).
• Technical Skills: Proficiency with Display software (DSPs, ad servers, brand-safety tools, dynamic creative optimization tools, Google Ads and Analytics) and excellent Excel skills.
• Analysis / Reporting: Ability to analyse data sets, identify trends, and pinpoint opportunities for improvement. Data-centric decision-making capabilities to influence change and execute strategic adjustments.
• Process Management: Ensures operational workflows and processes are well defined, continually evolve with the needs of the team and business and are properly followed by self and team.
• Communication: Excellent communication, collaboration, and presentation skills; fluent in English.
• Performance-Driven: Results-oriented with a focus on successful delivery, agility, and maintaining composure under pressure.
• Industry Knowledge: Gaming industry experience across multiple territories is advantageous.
• Experience: Minimum of 2 years in a similar role or a directly relevant position.

How we hire:

Our interviews are a two-way process, and we want you to have the time and opportunity to get to know us, as much as we are getting know you! Our interviews are conversational, and we want to get the best from you, so come at us with questions and be curious.

In the event that we receive sufficient applications for the role this vacancy may be subject to early closure. Therefore, if you are interested, please submit your application as early as possible. 

Relocation: 

If you are joining us here in Gibraltar from abroad, our Talent Acquisition Team will take care of everything you need from booking and arranging your flights, taking care of accommodation whilst you settle in here and even helping to arrange a permanent place to live.